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- Director of Photography (Hybrid) - New York Office
Description
*This is a hybrid role with three weeks per month onsite (Mon. Thurs.) and is based out of our New York Office at 12 W. 31st St.
Lands' End is seeking a Director of Photography to lead our photography and video execution across all selling channels including digital, print, and retail, ensuring visual consistency and brand alignment throughout the customer journey. The Director of Photography & Video will oversee our studio teams and either directly or indirectly lead all in-studio and on location shoots. This role will oversee a team of photographers and on-set art directors, drive creative excellence and operational efficiency and ensure every image reflects the heart of the Lands' End brand, authentic, timeless, and customer-focused.
Responsibilities
- Define and champion the visual storytelling strategy that aligns with Lands' End's brand values and seasonal campaigns.
- Translate marketing and merchandising goals into compelling photographic narratives across print, digital, and retail channels.
- Ensure consistency in lighting, composition, styling, and tone across all photography assets.
- Lead, mentor, and inspire photographers and on-set art directors.
- Provide clear creative direction and constructive feedback to elevate team performance.
- Foster a collaborative, inclusive, and innovative studio culture.
- Lead the studio team to manage daily operations of photography studios in Wisconsin and NYC.
- Oversee scheduling, equipment, workflow optimization, and safety protocols.
- Ensure studios are equipped and staffed to meet seasonal and campaign demands.
- Lead planning and execution of on-location shoots ensuring logistical precision and creative impact.
- Collaborate with producers, stylists, and creative teams to deliver brand-aligned imagery.
- Visit our WI studio regularly to manage onsite studio team
- Partner with marketing, creative, and merchandising teams to align photography with campaign objectives.
- Work closely with post-production and digital teams to ensure seamless asset delivery and usage across all selling channels.
- Manage photography budgets, freelance talent, and vendor relationships.
- Optimize resource allocation while maintaining creative integrity and quality.
Qualifications
- Proven leadership experience managing creative teams and studio environments.
- Strong portfolio demonstrating brand-aligned creative direction and photography expertise.
- Deep understanding of fashion, lifestyle, and e-commerce photography across print, digital, and retail.
- Excellent organizational, communication, and problem-solving skills.
- Ability to travel and work flexible hours as needed for on-location shoots.
Education & Experience Requirements
- 8+ years of experience in commercial photography, studio management, or creative production.
- Bachelor's degree in a relevant field or equivalent experience
- Advanced degree (e.g., MBA) preferred
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Requirements
Creative