Description

Job Title:
Senior CRM & Data Program Manager (Temp) - Blizzard - Irvine, CA

Requisition ID:
R026519

Job Description:

Your Mission

This is a temporary role dedicated to supporting Blizzard's Global Growth Marketing team with critical CRM and lifecycle operations. During this assignment, you will manage end-to-end CRM campaign workflows, and drive lifecycle project execution to ensure timely and accurate delivery across franchises. You will also coordinate Martech vendor operations and integrations, while identifying automation opportunities and process improvements to optimize CRM and data quality.

Responsibilities

This position focuses on immediate operational priorities across CRM campaigns, inclusive of facilitating copy and legal reviews, localization, lifecycle projects, and Martech integrations. You will collaborate with cross-functional teams, maintain calendars and processes, and drive timely delivery of localized assets. The role requires strong organizational skills, proactive communication, and technical fluency in CRM platforms and integrations.

Priorities can often change in a fast-paced environment like ours, so this role includes, but is not limited to, the following responsibilities:

• Manage end-to-end CRM campaign workflows to ensure timely and accurate delivery across all franchises.
• Define clear requirements, timelines and documentation for CRM and lifecycle initiatives to enable efficient delivery and stakeholder alignment.
• Maintain and publish CRM campaign calendars and provide weekly status reports to stakeholders for visibility into upcoming deliverables.
• Coordinate localization schedules and submissions with LOC teams to ensure timely delivery, accuracy, and quality of localized assets.
• Drive lifecycle project execution by partnering with stakeholders to deliver business-priority initiatives on time and within budget.
• Serve as point of contact for Martech vendors by managing contract documentation, renewals, and information security reviews for platforms like Braze, AppsFlyer, and HighTouch.
• Partner on Martech integrations by implementing Braze across CRM channels, documenting requirements, and ensuring QA validation and data integrity.
• Create and update process guides, workflows, and governance materials to support compliance and operational efficiency.
• Recommend workflow optimizations and identify automation opportunities to enhance CRM program performance and scalability.

Player Profile / Minimum Requirements

• Minimum 8 years of experience in CRM, data operations, or marketing program management.
• Bachelor's degree in marketing, business, or related field (or equivalent experience).
• Proven ability to manage multiple initiatives and deadlines in a fast-paced environment.
• Strong communication skills with experience bridging technical and non-technical teams.
• Proficiency with project management tools (Wrike, Jira, Confluence).
• Familiarity with CRM platforms and data workflows (Braze, GCP, HighTouch).

Preferred / Nice-to-have

• Experience with SQL or data query tools.
• Knowledge of data governance and privacy compliance.
• PMP or similar project management certification.
• Industry experience in gaming, e-commerce, or subscription services.
• Passion for Blizzard games and IPs.

Your Platform
Best known for iconic video game universes including Warcraft®, Overwatch®, Diablo®, and StarCraft®, Blizzard Entertainment, Inc. ( www.blizzard.com ), a division of Activision Blizzard, which was acquired by Microsoft (NASDAQ: MSFT), is a premier developer and publisher of entertainment experiences. Blizzard Entertainment has created some of the industry's most critically acclaimed and genre-defining games over the last 30 years, with a track record that includes multiple Game of the Year awards. Blizzard Entertainment engages tens of millions of players around the world with titles available on PC via Battle.net®, Xbox, PlayStation, Nintendo Switch, iOS, and Android.

Our World

Activision Blizzard, Inc., is one of the world's largest and most successful interactive entertainment companies and is at the intersection of media, technology and entertainment. We are home to some of the most beloved entertainment franchises including Call of Duty®, World of Warcraft®, Overwatch®, Diablo®, Candy Crush™ and Bubble Witch™. Our combined entertainment network delights hundreds of millions of monthly active users in 196 countries, making us the largest gaming network on the planet!

Our ability to build immersive and innovative worlds is only enhanced by diverse teams working in an inclusive environment. We aspire to have a culture where everyone can thrive in order to connect and engage the world through epic entertainment. We provide a suite of benefits that promote physical, emotional and financial well-being for 'Every World' - we've got our employees covered!

The videogame industry and therefore our business is fast-paced and will continue to evolve. As such, the duties and responsibilities of this role may be changed as directed by the Company at any time to promote and support our business and relationships with industry partners.

We love hearing from anyone who is enthusiastic about changing the games industry. Not sure you meet all qualifications? Let us decide! Research shows that women and members of other under-represented groups tend to not apply to jobs when they think they may not meet every qualification, when, in fact, they often do! We are committed to creating a diverse and inclusive environment and strongly encourage you to apply.

We are committed to working with and providing reasonable assistance to individuals with physical and mental disabilities. If you are a disabled individual requiring an accommodation to apply for an open position, please email your request to accommodationrequests@activisionblizzard.com. General employment questions cannot be accepted or processed here. Thank you for your interest.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, gender identity, age, marital status, veteran status, or disability status, among other characteristics.

Rewards

We provide a suite of benefits that promote physical, emotional and financial well-being for 'Every World' - we've got our employees covered! Subject to eligibility requirements, the Company offers comprehensive benefits including:

• Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance;
• 401(k) with Company match, tuition reimbursement, charitable donation matching;
• Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave;
• Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others;
• If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance.

Eligibility to participate in these benefits may vary for part time and temporary full-time employees and interns with the Company. You can learn more by visiting https://www.benefitsforeveryworld.com/ .

In the U.S., the standard base pay range for this role is $38.85 - $71.83 Hourly. These values reflect the expected base pay range of new hires across all U.S. locations. Ulti mately, your specific range and offer will be based on several factors, including relevant experience, performance, and work location. Your Talent Professional can share this role's range details for your local geography during the hiring process. In addition to a competitive base pay, employees in this role may be eligible for incentive compensation. Incentive compensation is not guaranteed. While we strive to provide competitive offers to successful candidates, new hire compensation is negotiable.